How to Reduce Ad Spend and Improve ROI in Paid Campaigns
Let’s be honest. Running ads online feels a bit like shopping during a sale. You go in thinking, “I’ll only […]
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Understanding PPC: A Quick Guide for Digital Marketing Students
Imagine this: You’re broke at the end of the month (classic student life). You only have ₹200 left. You want
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How to Set Up Your First Google Ads Campaign: A Beginner’s Guide
Picture this: You open Google to search “best pizza near me.” Within seconds, ads for Domino’s, Pizza Hut, and even
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Google Ads vs. Facebook Ads: What Should Be Learnt First?
Imagine this. You’re sitting in the college library (pretending to study, but actually scrolling on your phone). Suddenly, you see
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